| Employer Branding |
| Your identity. More authentic. |
| Every company has a unique identity and reputation. Whether these become a positive or a negative influence on your ability to recruit and retain top talent is up to you. It’s all about how you manage your employer brand.
Central to a powerful employer brand is authenticity. You start with a thorough and insightful discovery process. Then, advertising is developed to communicate the brand – not create it. Consider Davis Advertising your partner in revealing and building your brand with a consistent voice that resonates with current employees, prospective employees and other stakeholders.
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Leave your company’s fingerprint wherever
you recruit with a strong employer brand. |
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Here are some of the reasons why we should be working together to capitalize on your employer brand:
- Influence opinion –
internally and externally
- Improve retention
- Establish your competitive edge
- Improve the quality of candidates, allowing for screening in and out
- Establish alignment with corporate values
- Strengthen employee referrals
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One more thing... |
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Living the Brand |
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One of the best books we have read on the subject of employer brands is Living the Brand: How to Transform Every Member of Your Organization Into a Brand Champion by Nicholas Ing.
When you submit a Request for Proposal for an employer branding communications program from Davis, you will receive a free copy of Ing’s book (subject to availability).
If you’re interested, please contact:
Chris Taylor
Vice President
ctaylor@davis.jobs
1-800-777-3284
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